PROJECT NAME

StudioBinder Enterprise

ROLE

Director

Designer

Animator

DATE

09.20.2018

This explainer video was created for StudioBinder’s Enterprise plan. The client was seeking a visual language to simplify and clarify the concept and features included with the plan. He kept mentioning “arcade” in the initial meeting. I storyboarded this idea with an icon-centric design, using the blue provided and a magenta similar to the brand color to give it a video game feel.

I hired a composer and worked with him to create a dynamic score, as well as custom sound design.